Demure BIAB™
Description
You asked for more sheer shades, we delivered. Meet Demure, our sheerest pink BIAB™ in our range, perfect for a barely-there, neutral nail look. This soft milky pink builder gel is the perfect choice for elegant sheer finish to any manicure.
Developed in our best-selling Original BIAB™ formula, with built-in primer and base, for long-lasting natural nail overlays that last for up to 5 weeks.
Elevate your professional career with TGB Academy! It’s as easy as A, BIAB™, C to learn with The GelBottle. Available in 25+ locations globally, we’re your partner in achieving excellence, so book your place with TGB Academy today.
View coursesGlobal Head Office based in Brighton, employing over 130 staff and operating worldwide.
Recognised as an industry leader and innovator amongst our peers.
Transformed over 2 billion nails since our brand’s inception.
Feel Inspired
Share how you're using this TGB icon for a chance to feature on our website. Simply mention @the_gelbottle_inc or tag #tgbdemurebiab on Instagram.
FAQS
Latest News
-
Featured
Nailing Inclusivity: Celebrating Pride Month in Your SalonRead ArticleJune is Pride Month, a time to honour, uplift and celebrate the LGBTQI... -
Featured
4 Proven Ways to Advertise Your Nail Salon and Attract More ClientsRead ArticleThe beauty industry is booming, and with it, the demand for expert nai... -
Featured
Nail Salons Near Me: How to Find TGB Nail TechsRead ArticleLooking for nail salons near you that offer professional BIAB™ m... -
Featured
5 Ideas for Summer Gel NailsRead ArticleAs the summer season rolls in, your clients will be looking for fresh ... -
Featured
The GelBottle in the Spotlight: May's Hottest Press MomentsRead ArticleMay has been another sensational month for The GelBottle Inc., with ou... -
Featured
Why We're Supporting Cystic Fibrosis Awareness Week: Giorgia's StoryRead ArticleFrom the 9th–15th June, we’re proud to support Cystic Fibr... -
News
The Ultimate Guide to Starting Your Nail Business: What New Nail Techs Need to KnowRead ArticleStarting your own nail business is more than a career move — it&... -
Tips
Summer’s Perfect Pairing: Rosé & Blush Nails for 2025Read ArticleRosé season is officially upon us! Whether sipping on a chilled...