News | June 2023
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The GelBottle & Peacci celebrate Pride 2023 and partner with Josh Smith for The Reignbow Edit

Award-winning, professional-only nail care brand The GelBottle and sister retail brand Peacci have partnered with Josh Smith, host of globally renowned, celebrity interview podcast Reign with Josh Smith, to celebrate Pride 2023 and curate a selection of empowering, vibrant colours to raise money and awareness for Brighton based LGBTQIA+ support charity, Switchboard.

“Beauty is such an intrinsic part of our identity - nails can be a visual representation of who we are and what we stand for, and that is why I am so proud to stand alongside The GelBottle & Peacci to promote a message of inclusivity and empowerment. I wanted to curate a selection of colours that represented every single colour in the Pride flag, to show everyone that they are welcome inside the REIGNBOW, no matter how they identify'' - Josh Smith, podcast host of Reign with Josh Smith

Sponsoring four episodes of Reign with Josh Smith, the conversations will focus on celebrating self-expression and inclusivity. The all-star guest lineup includes actor Reneé Rapp, Eurovision star Loreen, rapper/singer, song-writer Ashnikko and non-binary actor, singer and youtuber, Miss Benny!

2023 sees The GelBottle partner with Switchboard for a third time in an aim to raise awareness for their incredibly valuable contribution and work to the LGBTQIA+ community in Brighton and beyond. From June 13th to August 31st 2023, 25% of proceeds from The GelBottle & Peacci Reignbow Edit will be donated to Switchboard (charity no.1088133).

The GelBottle Reignbow edit is available for professionals only in 20ml, with select colours available in 7ml.

The Peacci Reignbow edit is also available for professionals at thegelbottle.com and for all to shop at peacci.com until August 31st 2023 in 10ml, RRP £10 per polish.

For more information on Switchboard, please contact info@switchboard.com or visit switchboard.org.uk.

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